The region has a large and growing population, offering access to 660 million potential customers and a gross domestic product (GDP) of $6.56 trillion. Brazil, the only BRICS member in the region, together with Mexico, Argentina and Colombia, represents the largest markets, with a growing vehicle fleet and high demand for spare parts. Tariff fluctuations between the US and China create a favorable opportunity environment in South America. The region presents a great opportunity, with a more accessible market and stable governance, eager to strengthen relations with China.

At the end of the day, every company is in business to make a profit. The difference between good and bad companies is how far they are willing to go to make a profit. We don’t promise miracles or easy wins. What we offer is hard work, honesty and morality. That’s it. These are our core beliefs. We make decisions together, ensuring clarity about the risks and rewards. If a deal doesn’t benefit everyone, it’s not the right deal for us. Because for us, negotiation is not “us versus you” — it’s “us and you versus the problem.” We value long-term partnerships. Quick wins are not our goal. We believe in building strong, lasting relationships based on trust, transparency and shared success. Our success is measured by the strength of our partnerships and the results we achieve together.